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Worked out customer journey from product selection to an ordering procedure.

Large-scale integration with the project backend systems.

The project gathered our best practices for high loads and scaling.

Extensive analytical work was carried out to find optimal solutions for the tasks; the analysis and processing of web analytics data was done.

An automatic testing system was implemented.

24/7 support.

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Продуман полный путь клиента от выбора товара до оформления заказа.

Проведена масштабная интеграция с бэкэнд-системами проекта.

Проект собрал наши лучшие наработки для высоких нагрузок и масштабирования.

Проведена объемная аналитическая работа по поиску оптимальных решений для задач, сделана экспертиза и обработка данных веб-аналитики.

Внедрена система автоматического тестирования.

Поддержка в режиме 24/7.

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Worked out customer journey from product selection to an ordering procedure.

Large-scale integration with the project backend systems.

The project gathered our best practices for high loads and scaling.

Extensive analytical work was carried out to find optimal solutions for the tasks; the analysis and processing of web analytics data was done.

An automatic testing system was implemented.

24/7 support.

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Leroy Merlin Market

market.leroymerlin.ru

Client

Leroy Merlin is an international retailer offering a wide range of products for building, home improvement, decoration and gardening.

  • 325 stores worldwide
  • 90 years of success in the market
  • 68,200 employees (in 2014)
  • 1st place among the European and 3rd place among the world DIY (do it yourself) retailers in terms of sales volume
  • 11 million visitors of the online store per month
  • 16 private labels in DIY sector

Task

Developing the largest DIY marketplace not only in the world, but also in Russia.

Design

The portal is designed in Leroy Merlin corporate style. The home page briefly introduces customers to the range of products and reviews on the Market.

Catalog

The selection of products and the ordering are made in design proven over the years.

For suppliers

In order to interest suppliers, we made a separate page that contains all the terms and benefits of the partnership, and an option to become a partner.

Question-and-answer

Questions-and-answers section was completely redesigned for the project. It is convenient to find information in it for both customers and suppliers.

Adaptive design

In a short time, we finalized the adaptive version of the website for smartphones and tablets.

Development and Testing

Worked out customer journey from product selection to an ordering procedure.

Large-scale integration with the project backend systems.

The project gathered our best practices for high loads and scaling.

Extensive analytical work was carried out to find optimal solutions for the tasks; the analysis and processing of web analytics data was done.

An automatic testing system was implemented.

24/7 support.

Result

2.5 months from the first task to the first order.
An international team led by acknowledged e-commerce experts with Ozon and Aizel experience worked on the project.
22+ people in Greensight’s project team.

Team

Analytics
Vladimir Loskutov Sergey Melikhov Pavel Sitkin Mikhail Chirva
Management
Anna Schetina
Design
Nadezhda Kandela Anastasia Epishina Maria Galeeva Aleksander Kiryanov
Front-end
Maria Izvekova Dmitry Kitsenko Kirill Belobeev Anton Dolgov Vasily Lavrinenko
Lead back-end developer
Ilya Nekrasov
Back-end
Oleg Nikolaev Sergey Isaev Andrey Kapitanov Vladimir Maslov Roman Spirin Yuri Kudryavtsev
Testing
Anna Nekrasova
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